Philips Elevates Grooming Standards with AI-Infused Series 7000, i9000, and Prestige Ultra Shavers in India
Philips has introduced three groundbreaking electric shavers in India-the Series 7000, i9000, and i9000 Prestige Ultra-each integrating AI-driven SkinIQ technology to personalize shaving experiences. Priced between ₹14,999 and ₹34,999, these devices cater to budget-conscious users, tech enthusiasts, and luxury seekers.
Series 7000: Affordable Precision for Daily Shaving
The Series 7000 (Model S7887), starting at ₹14,999, is engineered for efficiency:
- SteelPrecision Blades: Delivers 90,000 micro-cuts per minute for smooth results.
- Power Adapt Sensor: Dynamically adjusts blade speed 250 times per second based on beard density.
- Nano SkinGlide Coating: Minimizes friction, reducing redness and irritation.
- 360° Flexing Heads: Glides seamlessly across jawlines and neck contours.
Available on Amazon India, Philips’ e-store, and offline retailers, it includes a 5-year warranty for motor and battery.
i9000: Mid-Range Marvel with Smart Adaptability
Priced at ₹19,999, the i9000 focuses on intelligent performance:
- Triple Action Lift & Cut: Captures flat-lying hairs for a closer shave.
- Dual SteelPrecision Blades: Processes 7-8 million cutting motions per minute.
- Hydro SkinGlide Coating: Enhances glide efficiency by 50% compared to standard models.
- Cable-Free Cleaning Pod: Sanitizes blades in 60 seconds without manual effort.
i9000 Prestige Ultra: Luxury Meets Cutting-Edge Innovation
The i9000 Prestige Ultra (₹34,999) redefines premium grooming:
- NanoTech Dual Blades: Trims hair 0.08 mm below skin level for 24-hour smoothness.
- SkinIQ PRO with AI Skin Analyzer: Scans skin health via the Philips GroomTribe App and suggests shaving modes.
- UV Sanitization Charging Pouch: Eliminates 99.9% of bacteria during charging.
- Haptic Feedback: Alerts users about excessive pressure or incorrect angles.
Exclusive pre-booking offers include a 7-year warranty and a travel case.
SkinIQ Technology: The AI Backbone
Philips’ proprietary SkinIQ system uses:
- Real-Time Density Detection: Scans beard thickness to auto-adjust blade speed.
- Motion Guidance: Provides app-based tutorials to refine shaving techniques.
- Skin Health Tracking: Monitors irritation levels and recommends recovery periods.
Availability and Market Strategy
- Series 7000: Available at ₹14,999 (Amazon, Croma).
- i9000: Sold at ₹19,999 (Reliance Digital, Vijay Sales).
- i9000 Prestige Ultra: ₹34,999 (Philips Exclusive Stores, Pre-Book Online).
Why These Shavers Stand Out
- Hybrid Use: All models support wet and dry shaving with waterproof designs.
- Sustainability: 100% recyclable packaging and energy-efficient motors.
- Awards: The i9000 Prestige Ultra won the 2025 Red Dot Award for ergonomic design.
User-Centric Design Elements
- Quick Charge: 5-minute charge provides one full shave (Series 7000).
- Travel Lock: Prevents accidental activation in luggage (i9000 series).
- App Integration: Track shaving history and battery status via GroomTribe App.
Competitive Edge Over Braun & Panasonic
- AI Personalization: Braun’s Series 9 lacks skin-sensing capabilities.
- Hygiene Focus: Panasonic’s Arc5 doesn’t include UV sanitization.
- Warranty: Philips offers up to 7 years, surpassing competitors’ 2-3 year policies.
Target Audience Insights
- Gen Z: Attracted to app-based skin analytics.
- Professionals: Prefer i9000 Prestige Ultra’s all-in-one travel case.
- Sensitive Skin Users: Benefit from Hydro SkinGlide’s reduced friction.
Future Roadmap
Philips plans to launch refillable shaving oil cartridges for the i9000 series by Q3 2025, enhancing lubrication during shaves.
